branding and product marketing
recycling rv's leads to big branding and product marketing!

rvsales.com needed a breath of fresh strategic marketing and branding air. the company needed to quickly yet strategically launch its' new product, "inspected & protected" - their version of "pre-owned" certification for the burgeoning gently used rv market.

the results
a unique online brand hits the road!

new award winning brand identities and marketing strategies were established for rvsales.com and the "inspected and protected" brand. a user-friendly e-commerce website was launched on schedule, driving consumers, dealers, advertisers, and co-operative partners into rvsales.com world creating a concentric circle of shared revenue for all involved.  this corporate marketing strategy and product marketing helped to concisely define a new niche for rvsales.com.

concentric elements - small business marketing strategies and tactics that are simple, effective and affordable!