product marketing & sponsorships
non-profit marketing strategies for effective fund raising

thurgood marshall college fund is the only national organization providing scholarships, educational enrichment, capacity-building support, and career preparedness and placement to america’s 47 public hbcu’s located in 22 states.  to assist them in these efforts, concentric elements created marketing presentations for their staff to present to government entities and coporations that outlines their strategies for fund raising initiatives.  the primary purpose of these fundraising tools is to acquire sponsors, create relationships for career placement of students, and to provide a cause related marketing environment that drives brand recognition and product outreach to diverse markets.

the results
non-profit paves the way for higher education!

thurgood marshall college fund raised millions of dollars each year for its 47 public hbcu's nationwide and created strategic marketing relationships with highly recognizable national brands such as target, best buy, miller, ing, walmart, costco, and mc donalds...to name a few.